Copylab was founded by Ross Hunter in February 2006. Ross freely admits that the idea back then was to create a ‘lifestyle business’ in which he could do a bit of freelance investment writing and spend lots of time with his young family. In fact, he resigned from Standard Life Investments a week after finding out his wife Sam was expecting their first child. It was a case of ‘now or never’.

That hunch worked pretty well. AXA Investment Managers became Copylab’s first client, closely followed by a hardy bunch of other trusting asset managers. In some ways, though, the hunch worked too well. In the summer of 2012, Ross spent an entire summer ‘holiday’ working, which was certainly not part of the ‘lifestyle’ plan.

Ross Hunter sets up Copylab in the UK


Stuart joins to develop business in London


Glasgow office opens


First permanent writers join (Paul and Duncan)

duncan-sm     paul-sm

London team is launched


Edinburgh office opens


Edinburgh and Glasgow teams move office (again!)

edin-move     glasgow-move

Copylab incorporates in the USA and opens an office in Boston

us-vector    office-boston


Hong Kong office opens



Watch this space – big plans afoot!

The story of Copylab is an interesting one… well, it is to us!

A change was needed. A decision had to be made – either to scale back and retreat into freelancer mode, or to go for it and try to grow the business into something more than a one-man band.

Ross decided an itch needed to be scratched. So he hired Stuart in September 2012 to help develop Copylab’s business in London. By January 2013, we were ready to hire two writers – Paul and Duncan joined Ross in Glasgow to set up our fledgling operation. We were up and away.

We were relatively successful in attracting new asset management and pension clients, and the business grew quickly in 2013 and 2014. Many were large multinationals, so in 2015, Ross decided to explore the opportunity of working for our existing clients in other parts of the world. We immediately picked up work from two large American clients and incorporated Copylab Inc in December 2015.

By the end of 2015, we were up to a team of 18 permanent staff and a small army of freelance writers and designers.

As for Ross’s ‘lifestyle business’, well, that was firmly consigned to history. But the growth plan did have a happy outcome. Ross judges the success of recent years on being able to take a holiday and leave work behind for a few days. And in 2015, that’s something he’s been able to do for the first time in several years – which Mrs Hunter is very happy about, too (apart from the frequent overseas adventures).

How will the Copylab story unfold in 2016? We’ve got some exciting plans in the offing. But you’ll just have to wait, won’t you? So watch this space.